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Two online guides are envisaged for supporting the INTERVALUE R&D platform, one on Intellectual Property Rights and the other on New Product Development. Both have been prepared as reference tools by which the reader will have the chance to navigate sections that refer to the procedures, human resources and infrastructures that promote the valorization of R & D results as well as to the step-by-step process that leads from idea generation to the development of a new product. Case studies and supporting materials are available and at the same time, part of the guides is available in the local partner languages (Bulgarian, Hungarian, Italian, Serbian, Romanian and Greek).
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New Product Development (available soon)
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The Intellectual Property Rights (IPR) guide describes the procedures that are necessary for any organization involved in R&D in order to define and implement an IPR valorisation strategy with specific reference to strategy, organizational issues, procedures and personnel. Click here to browse the IPR Web guide.
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The New Product Development (NPD) guide describes the process of bringing a new product to the market; from idea generation as a starting point, it will go through step-by-step all the stages (i.e. business analysis, testing, implementation, marketing and launching) that lead to the introduction of a new product to the market. The NPD guid is currently under construction.
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